Tag Archives: 3ds Max

In conversation with Derek DSouza – Happy Finish

Founded in 2004, Happy Finish is a globally renowned Production Studio and Agency offering a vast range of cross-platform creative production services including VR, AR & Mixed Reality, 360 images, Stills Retouching & CGI, Animation and Motion Production & Post, as well as Artificial Intelligence. (Wow, that’s a lot of services!)

Derek Dsouza

Derek DSouza

We spoke to Derek DSouza, a CG Artist based at Happy Finish’s Mumbai Office, to discuss the challenges faced by CG Artists in India, his preferred workflow to meet these demands and of course how HDR Light Studio plays a key part of their workflow. Continue reading

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John Wick 2 – Amador Valenzuela’s stunning work lit with HDR Light Studio

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Amador Valenzuela is Founder & Creative Director of Black Book Studio. Black Book Studio is a creative studio focused on design & animation for the entertainment, advertising, and independent entrepreneur communities.

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Black Book recently used HDR Light Studio for lighting the opening shots in the movie John Wick 2. We got in touch to find out more about Amador’s history in 3D, the tools he uses, and how HDR Light Studio was used for John Wick 2.

Amador, how did you get started in 3D?
I’ve always had a passion for drawing and painting, and I knew I wanted to work in a creative field when I grew up. In high school, I took scenic design classes where we built sets for plays. It taught me how to work in a team environment which I loved. 3D seemed to be a mixture of those traditional mediums taken to the next level. I figured demand for that kind of work would only grow over time, so I made a strategic decision to study “computer animation” in College.

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Alberto Luque Marta – First experience with HDR Light Studio

Alberto Luque Marta used HDR Light Studio for the first time to light his project. We were excited to know about his first impression.

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He said “The advantage is quite clear, you have the possibility to create a study light or custom fill light to illuminate the model you are going to light and not use a pre-made one.
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2017 Survey Winners

At Lightmap, we enjoy doing customer surveys to understand what you love about HDR Light Studio and what you want us to improve. We are grateful to our customers who took time to complete the survey and share some amazing insights. It will definitely help us shape the software in future.

Through the survey, we found that 98% of customers would recommend HDR Light Studio to a friend or colleague. This is a big achievement for us! Thank you for loving and lighting with us.

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3ds Max Artist: Jomar Machado

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Jomar Machado Is a freelance 3ds Max Artist from Brazil who creates beautiful product images for advertising agencies in Rio de Janeiro. He specializes in automotive imagery.

We caught up with Jomar to ask him how the tools of the trade have changed during his career and how he’s managed to stay at the top of his game. Continue reading

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Area Lights added to 3ds Max and Cinema 4D Connections

12th May 2016 – Today, Lightmap announces the immediate availability of HDR Light Studio version 5.3.3. This new release adds ‘Area Lights’ to the 3ds Max and Cinema 4D Connections, allowing users to interactively create and control both a HDRI Map and set of Area Lights with the same ‘artist friendly’ ease of use that has made HDR Light Studio a favourite lighting tool with professional 3D artists.

Introduction to Area Lights in 3ds Max


The 3ds Max Connection supports Area Lights for these compatible renderers:
V-Ray, Maxwell, Octane, Thea and Corona.

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3ds Max Artists: Brendan McCaffrey

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“I have been using HDR Light Studio for about 5 years now and it’s my constant companion. I have produced 200+ images and animations lit only with custom HDRI maps”

Brendan McCaffrey is a 3D artist and long time user of HDR Light Studio. We had a chat with him to find out more about his background, 3D tools/workflow and more. Of course this is a great opportunity to showcase his amazing imagery too! Continue reading

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HDR Light Studio lights up Ford Campaign

CircleMedia - Ford Range

We were delighted to receive these images from HDR Light Studio users CircleMedia.
Produced using 3ds Max / V-Ray / HDR Light Studio 5.

CircleMedia - Ford Edge CircleMedia - Ford Mustang

 

 

 

Project Credits
Client: Ford
Agency: Blue Hive, London
Creative Director: Bryn Attewell
Art Director: Mark Dickens
CGI: CircleMedia
Retouching: CircleMedia

Edge in HDR Light Studio

 HDR Light Studio was used to add specific highlights to the vehicles.

 

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Polishing Automotive Imagery

In few minutes, HDR Light Studio can make a real difference to the final image. See how Spellwork Pictures enhanced this shot using HDR Light Studio, to add more lighting to enhance the appearance of the car. A polished final result, rendered in V-Ray for 3ds Max.

Thanks to spellwork.de and moofe.com

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