Tag Archives: 3ds Max

Alberto Luque Marta – Shares his first experience with HDR Light Studio

Alberto Luque Marta used HDR Light Studio for the first time to light his project. We were excited to know about his first impression.

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He said –  The advantage is quite clear, you have the possibility to create a study light or custom fill light to illuminate the model you are going to light and not use a pre-made one.
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2017 Survey Winners

At Lightmap, we enjoy doing customer surveys to understand what you love about HDR Light Studio and what you want us to improve. We are grateful to our customers who took time to complete the survey and share some amazing insights. It will definitely help us shape the software in future.

Through the survey, we found that 98% of customers would recommend HDR Light Studio to a friend or colleague. This is a big achievement for us! Thank you for loving and lighting with us.

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3ds Max Artists: Jomar Machado

Jomar Image 1

Jomar Machado Is a freelance 3ds Max Artist from Brazil who creates beautiful product images for advertising agencies in Rio de Janeiro. He specializes in automotive imagery.

We caught up with Jomar to ask him how the tools of the trade have changed during his career and how he’s managed to stay at the top of his game. Continue reading

Area Lights added to 3ds Max and Cinema 4D Connections

12th May 2016 – Today, Lightmap announces the immediate availability of HDR Light Studio version 5.3.3. This new release adds ‘Area Lights’ to the 3ds Max and Cinema 4D Connections, allowing users to interactively create and control both a HDRI Map and set of Area Lights with the same ‘artist friendly’ ease of use that has made HDR Light Studio a favourite lighting tool with professional 3D artists.

Introduction to Area Lights in 3ds Max


The 3ds Max Connection supports Area Lights for these compatible renderers:
V-Ray, Maxwell, Octane, Thea and Corona.

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3ds Max Artists: Brendan McCaffrey

Brendan McCaffrey - 1

“I have been using HDR Light Studio for about 5 years now and it’s my constant companion. I have produced 200+ images and animations lit only with custom HDRI maps”

Brendan McCaffrey is a 3D artist and long time user of HDR Light Studio. We had a chat with him to find out more about his background, 3D tools/workflow and more. Of course this is a great opportunity to showcase his amazing imagery too! Continue reading

HDR Light Studio lights up Ford Campaign

CircleMedia - Ford Range

We were delighted to receive these images from HDR Light Studio users CircleMedia.
Produced using 3ds Max / V-Ray / HDR Light Studio 5.

CircleMedia - Ford Edge CircleMedia - Ford Mustang

 

 

 

Project Credits
Client: Ford
Agency: Blue Hive, London
Creative Director: Bryn Attewell
Art Director: Mark Dickens
CGI: CircleMedia
Retouching: CircleMedia

Edge in HDR Light Studio

 HDR Light Studio was used to add specific highlights to the vehicles.

 

Polishing Automotive Imagery

In few minutes, HDR Light Studio can make a real difference to the final image. See how Spellwork Pictures enhanced this shot using HDR Light Studio, to add more lighting to enhance the appearance of the car. A polished final result, rendered in V-Ray for 3ds Max.

Thanks to spellwork.de and moofe.com

Electric Art

An interview with Bruce Bigelow, Creative Director and HDR Light Studio user

Prius

Prius

First of all what do Electric Art do, and what’s your job there?
Electric Art are a high end creative image house working out of Sydney, Australia. We create mostly still images for advertising using retouching and 3D, but we’re doing an increasing amount of animation work ranging from online to TV. My main job is that of Creative Director so I basically oversee all works going out of Electric Art. I also head up the 3D department. I tend to get fairly involved in the pre-production process, estimating jobs etc.

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3ds Max Artist: PK3D Studio

Relonch In Hand 1

 

PK3D Studio has produced a stunning range of CGI images for the upcoming camera for iPhone – Relonch Camera.

The images were created with 3ds Max, V-Ray and HDR Light Studio. Every shot was lit using HDR Light Studio and the quality of the work is simply stunning. Piotr says “Without HDR Light Studio, lighting these shots would have taken much longer. It was so easy to adjust the lights appearance with the real-time feedback in HDR Light Studio’s render view”.

Her are some examples of the lighting for these shots. It doesn’t look pretty as an image, but it’s how those lights interact with the 3D model and materials that’s important. Each light has been placed using the LightPaint feature, clicking directly on the 3D model in the render view to put the light where it’s needed on the HDRI map.

Relonch Screen Grab 2

Relonch Screen Grab 3

Here’s some more lovely CGI shots from this project! They are not photographs… honestly.
Thanks so much for sharing Piotr!

Relonch Front DetailRelonch In hand 2Relonch Rear 1Relonch Corner Detail 1Relonch Rear