Category Archives: 3ds Max

3ds Max Artist: Jomar Machado

Jomar Image 1

Jomar Machado Is a freelance 3ds Max Artist from Brazil who creates beautiful product images for advertising agencies in Rio de Janeiro. He specializes in automotive imagery.

We caught up with Jomar to ask him how the tools of the trade have changed during his career and how he’s managed to stay at the top of his game. Continue reading

Share:

Area Lights added to 3ds Max and Cinema 4D Connections

12th May 2016 – Today, Lightmap announces the immediate availability of HDR Light Studio version 5.3.3. This new release adds ‘Area Lights’ to the 3ds Max and Cinema 4D Connections, allowing users to interactively create and control both a HDRI Map and set of Area Lights with the same ‘artist friendly’ ease of use that has made HDR Light Studio a favourite lighting tool with professional 3D artists.

Introduction to Area Lights in 3ds Max


The 3ds Max Connection supports Area Lights for these compatible renderers:
V-Ray, Maxwell, Octane, Thea and Corona.

Continue reading

Share:

3ds Max Artists: Brendan McCaffrey

Brendan McCaffrey - 1

“I have been using HDR Light Studio for about 5 years now and it’s my constant companion. I have produced 200+ images and animations lit only with custom HDRI maps”

Brendan McCaffrey is a 3D artist and long time user of HDR Light Studio. We had a chat with him to find out more about his background, 3D tools/workflow and more. Of course this is a great opportunity to showcase his amazing imagery too! Continue reading

Share:

HDR Light Studio lights up Ford Campaign

CircleMedia - Ford Range

We were delighted to receive these images from HDR Light Studio users CircleMedia.
Produced using 3ds Max / V-Ray / HDR Light Studio 5.

CircleMedia - Ford Edge CircleMedia - Ford Mustang

 

 

 

Project Credits
Client: Ford
Agency: Blue Hive, London
Creative Director: Bryn Attewell
Art Director: Mark Dickens
CGI: CircleMedia
Retouching: CircleMedia

Edge in HDR Light Studio

 HDR Light Studio was used to add specific highlights to the vehicles.

 

Share:

3ds Max Artists: Ars Thanea

Ars Thanea Logo

 

Ars Thanea is an Advertising Agency and Creative Production Studio based in Warsaw, Poland. They constantly deliver award-winning works for international and local brands, with a reputation for a bold approach with a huge love of polishing every detail. The company emphasise that every success they earn, they owe to the most professional people on board and the highest quality tools used on a daily basis.

Ars Thanea have been HDR Light Studio users since version 1.5. We caught up with them recently to find out how HDR Light Studio 5 was helping their lighting workflow.

“HDR Light Studio is definitely great software. The most important thing while using it is the huge improvement on efficiency for the whole Ars Thanea team. We can speed up production processes still keeping the highest standards of quality in our projects, which is priority number one for us.”
Marcin Molski – Business Unit Director

Piotr Nowacki

Peter Nowacki, 3D Artist, Ars Thanea – www.pnowacki.com

“HDR Light Studio is a perfect tool for product renders. I like it both with lighting up various materials, my favourite one is metal, and for creating the light for the main scene. While working on one of the recent projects, HBO Oscar Night, I used HDR Light Studio to get rid the reflection from the statue edges and to create the overall scene mood. I love this possibility of adding all the little lights – it allows me to present every single detail and show the product in a full glory. I also do appreciate that the software works very fast and has a enormous impact on my workflow.”

HBO The Oscar Night - HDR Light Studio

HBO The Oscar Night


 

Anna Mierzejewska

Anna Mierzejewska, 3D Artist, Ars Thanea – www.anagraphics.pl

“I like to use HDR Light Studio in projects that combine a photo shoot with 3D CGI. It’s so great that I am able to recreate and match the whole lighting set up so easily with HDR Light Studio. Most of all I love that, despite the simplicity of user interface, there is a huge variety of individual, realistic lighting. One of my favourite features is the Light Paint option, which lets you add highlights easily, right where you want them to be.”

DUPont Detail

DU Pont Ad


 

Pawel Szklarski

Pawel Szklarski, 3D Artist, Ars Thanea – www.pawelszklarski.pl

“I have worked in the CGI industry over 10 years. I may say now, that over that time the automotive field became my hobby horse, which you can clearly see through my portfolio. They know this very well in Ars Thanea, and I’m consequently assigned to such projects. I’m responsible for lighting, shading and the rendering stages, so HDR Light Studio is like my second hand. The software is just irreplaceable in lighting-up the models in the scene, but I also use it to create the HDRI reflection maps of every part of the vehicle model – such as body, wheels, headlights, etc. Then I put the main HDRI maps to the “reflection” feature in the Light Dome, which makes combining the extra reflections much easier in the compositing process.”

Mercedes_Benz_CLA

Mercedes_Benz_CLA_detail

 

Many thanks to the whole team at Ars Thanea for being awesome HDR Light Studio users, producing amazing work and spending time working with us on this feature. To see more amazing imagery from Ars Thanea – visit their web site at: www.arsthanea.com

15 Day Trial

 

Share:

Polishing Automotive Imagery

In few minutes, HDR Light Studio can make a real difference to the final image. See how Spellwork Pictures enhanced this shot using HDR Light Studio, to add more lighting to enhance the appearance of the car. A polished final result, rendered in V-Ray for 3ds Max.

Thanks to spellwork.de and moofe.com

Share:

Autodesk 3DS Max 2016 Connection Released

3ds Max 2016 Connection

We are pleased to announce that the 3ds Max 2016 Connection has been released and added to our downloads page. Customers can now use HDR Light Studio 5 in a connection with 3ds Max 2016. For more details about the 3ds Max connection please visit our web page for this plug-in.

Share:

3ds Max Artists – Electric Art

An interview with Bruce Bigelow, Creative Director and HDR Light Studio user

Prius

Prius

First of all what do Electric Art do, and what’s your job there?
Electric Art are a high end creative image house working out of Sydney, Australia. We create mostly still images for advertising using retouching and 3D, but we’re doing an increasing amount of animation work ranging from online to TV. My main job is that of Creative Director so I basically oversee all works going out of Electric Art. I also head up the 3D department. I tend to get fairly involved in the pre-production process, estimating jobs etc.

Continue reading

Share:

3ds Max Artist: PK3D Studio

Relonch In Hand 1

 

PK3D Studio has produced a stunning range of CGI images for the upcoming camera for iPhone – Relonch Camera.

The images were created with 3ds Max, V-Ray and HDR Light Studio. Every shot was lit using HDR Light Studio and the quality of the work is simply stunning. Piotr says “Without HDR Light Studio, lighting these shots would have taken much longer. It was so easy to adjust the lights appearance with the real-time feedback in HDR Light Studio’s render view”.

Her are some examples of the lighting for these shots. It doesn’t look pretty as an image, but it’s how those lights interact with the 3D model and materials that’s important. Each light has been placed using the LightPaint feature, clicking directly on the 3D model in the render view to put the light where it’s needed on the HDRI map.

Relonch Screen Grab 2

Relonch Screen Grab 3

Here’s some more lovely CGI shots from this project! They are not photographs… honestly.
Thanks so much for sharing Piotr!

Relonch Front DetailRelonch In hand 2Relonch Rear 1Relonch Corner Detail 1Relonch Rear

 

 

Share:

Anton Bessonov – Stunning 3ds Max Shots

Anton Bessonov - HDR Light Studio
3ds Max / iRay / HDR Light Studio

We were delighted to be sent this amazing work by HDR Light Studio user Anton Bessonov. He says ” I love HDR Light Studio, because I do not know how I used to live without it! It greatly simplifies the lives of those who are engaged in rendering.”

Thanks for the beautiful imagery and kind words!

Anton Bessonov - HDR Light Studio
3ds Max / iRay / HDR Light Studio

Anton Bessonov - HDR Light Studio
3ds Max / Corona Render / HDR Light Studio

Anton Bessonov - HDR Light Studio
3ds Max / iRay / HDR Light Studio

Share: