In few minutes, HDR Light Studio can make a real difference to the final image. See how Spellwork Pictures enhanced this shot using HDR Light Studio, to add more lighting to enhance the appearance of the car. A polished final result, rendered in V-Ray for 3ds Max.
3rd floor company CGI works mainly in the area of visualizing transportation/cars. It was founded by the German car photographer Steffen Schrägle. He has been working for all big car brands and mostly over the last 6 years was able to work with CGI processes in car photography. That was the main reason he has set up 3rd floor company CGI in order to provide quick turnaround of CGI imagery yet still maintaining the high standards that clients are looking for. Continue reading →
We had a chat with Oddur, one of our student users of HDR Light Studio, who had been sending us some amazing images created using HDR Light Studio Educational Edition….
Hi Oddur, where are you studying and what course are you on?
I’m currently in the Professional Photography program at Brooks Institute in Santa Barbara, California. The school offers a full time 3-year BFA program that teaches you all aspects of commercial photography. For a few years now, CGI has been offered as an elective course.
An interview with Bruce Bigelow, Creative Director and HDR Light Studio user
First of all what do Electric Art do, and what’s your job there?
Electric Art are a high end creative image house working out of Sydney, Australia. We create mostly still images for advertising using retouching and 3D, but we’re doing an increasing amount of animation work ranging from online to TV. My main job is that of Creative Director so I basically oversee all works going out of Electric Art. I also head up the 3D department. I tend to get fairly involved in the pre-production process, estimating jobs etc.
Hi Jeremy, could you tell me in a few sentences what ‘Dekode’ does and who you do it for?
We’re a UK based award winning industrial design consultancy working in sectors ranging from consumer electronics, medical and scientific through to transport. We enjoy a central role in the design strategy and brand expression made by some of the world’s leading manufacturing companies. Our experience ranges from digital cameras for Philips and audio products for Grundig to aircraft interior work for Virgin Atlantic. We are proud to have won both Red Dot and IF design awards for the last four years running for our work with audio brand Revo (www.revo.co.uk).
Hi David (Magnum1976), looking at your web site, you work on a wide range of creative visual projects in both 2D and 3D. How did your career start, in 2D or 3D?
I am self-taught since I was a kid. I did not go to art or design school, but in 1999, I was able to join a communication agency thanks to my graphic skills on Photoshop, Xpress and Indesign. But after 6 years in 2D, I wanted to learn 3D and went on a 3 month training course to get started. I continued to train myself after this with tutorials on 3ds Max.
How did you come to choose MODO as your main 3D software?
During my 3ds Max training, I read a 3D magazine where there was an article about Modo 202, showing the ability to paint directly on the 3D model. I wanted to know more, so I put 3ds Max aside for Modo. The early days in Modo were difficult I must admit it, but once tamed, I have never left it.
The images were created with 3ds Max, V-Ray and HDR Light Studio. Every shot was lit using HDR Light Studio and the quality of the work is simply stunning. Piotr says “Without HDR Light Studio, lighting these shots would have taken much longer. It was so easy to adjust the lights appearance with the real-time feedback in HDR Light Studio’s render view”.
Her are some examples of the lighting for these shots. It doesn’t look pretty as an image, but it’s how those lights interact with the 3D model and materials that’s important. Each light has been placed using the LightPaint feature, clicking directly on the 3D model in the render view to put the light where it’s needed on the HDRI map.
Here’s some more lovely CGI shots from this project! They are not photographs… honestly.
Thanks so much for sharing Piotr!
HDR Light Studio is changing the way 3D artists light their shots in Cinema 4D.
Here are a range of shots and details from Michel Manfredi, a new user of HDR Light Studio. He is delighted with his new lighting workflow and the results he is getting using HDR Light Studio with Maxwell Render for Cinema 4D. It’s amazing to see how lighting has brought these shots and the materials to life.
Look at the lovely details in those reflections. Plus the metallic sparkles zing from the HDRI reflections.
In the case of this lipstick shot, the lighting is really simple, but perfect. HDR Light Studio allowed Michel to get the lights in the right place and control the appearance of the reflections with ease. The final results render fast using a single HDRI map for all lighting and reflections. We love the sub-surface catering on the top of the lipstick too.