Author Archives: Lightmap

About Lightmap

Lightmap are the developers of HDR Light Studio - a dedicated lighting application for 3D artists. HDR Light Studio enables artists to light their shots faster and with more creative control than traditional tools. The dedicated lighting interface speeds up the lighting process with drag and drop simplicity - but with precise lighting controls.

MODO users are loving HDR Light Studio

MODO users love how HDR Light Studio has made their work easy, simple and creative.

modo_hdrls_users_blog

HDR Light Studio is first and foremost a lighting tool, the HDRI map is simply the carriers of your lighting intent. HDR Light Studio let’s 3D artists express their lighting vision with unparalleled ease and speed within MODO. Our users light their shots faster and achieve sophisticated lighting and reflections without worrying about managing an array of complex settings.

MODO Customer Images

The new HDR Light Studio for MODO integration is helping both beginners and the most advanced users to create better lit imagery. Let’s hear what some of our MODO users are saying about HDR Light Studio… Continue reading

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HDR Light Studio in action with MODO at SMUG 2013

SMUG 2013

Martin Öberg will be presenting his workflow with HDR Light Studio and MODO at the Sweden Modo User Group (SMUG) meeting on 1st November, 2013 in Gothenburg. Martin has lit some gorgeous car imagery using HDR Light Studio with many MODO users showing a great deal of interest in understanding his lighting approach. So this is a great opportunity to see how it was done!

Here is the thread about the SMUG event on the MODO forum: http://community.thefoundry.co.uk/discussion/topic.aspx?f=129&t=80993

 

Martin at SMUG

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Announcing deep integration between Bunkspeed 2014 and HDR Light Studio

Bunkspeed 2014 and HDR Light Studio

Welcome to a new way to light Bunkspeed shots, precise HDRI lighting creation and enhancement takes rendering quality up to the next level.

Users of Bunkspeed Shot, Pro and Drive can now enjoy out of the box live integration with Lightmap’s HDR Light Studio software for the live creation and editing of HDRI maps with instant feedback in the render view. It’s the perfect partnership for those wishing to take their design visualization to new heights of perfection with bespoke lighting to enhance the subject.

Bunkspeed HDR Light Studio Daniel Simon Continue reading

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New – HDR Light Studio Brochures

HDR Light Studio - Brochures

We are pleased to announce the release of the HDR Light Studio 4 PDF brochure in English, German, French, Italian, Spanish, Japanese and Brazilian Portuguese.

If you are trying to convince your studio to buy HDR Light Studio, please do show this PDF to your boss, it’s a great place to learn about the advantages of using HDR Light Studio.

 

Brochure Download
To download the brochure, please click on your language flag in the header of the HDR Light Studio web site. (As above)

Thanks to our amazing customers for the use of their imagery and their support in putting this brochure together.

 

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HDR Light Studio – Animation Showreel

We are delighted to release the HDR Light Studio ‘Animation Showreel’, containing animation projects lit using HDR Light Studio. We put it together especially to show at BFX, an exciting new Visual Effects and Animation Festival in the UK.

A big thanks to our amazing customers who kindly shared their work and made this showreel possible. Enjoy!

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New – Clouds Pack

Clouds Pack
Lightmap are pleased to announce the new Clouds Pack – a free update for HDR Light Studio 4 users.

The new light pack contains 43 different cloud formations that can be used to add additional clouds to existing HDRI maps or to make your own skies from scratch with a gradient background. The new pack is perfect for placing cloud reflections in the surfaces of car shots or architectural renders, with the benefit of being able to place them precisely. Continue reading

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Outpost – Legendary Lighting

 Sheikh Final

Outpost were approached by international agency Sheiks Legend and asked to create a striking promotional image for both print and digital media.

Rhys White explains “Our goal was to create a high resolution, highly detailed image that felt tangible, something that looked like a physical sculpture of significant size and weight. Particular attention was paid in crafting imperfections such as grit, fine pits and scratches across the surface of the model.

HDR Light Studio was the perfect tool to devise the level of lighting realism required to produce the desired look. Using a decimated version of the final geometry, multiple lighting setups were created quickly and accurately to suit a range of metal materials. These subtly unique lighting passes and their corresponding materials were rendered separately using V-Ray and then composited to produce the final result.” Continue reading

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Previs: Lighting a BMW Commercial with HDR Light Studio

Thanks to Matt Workman for letting us re-post this interesting article about his unique HDR Light Studio previs workflow for a video shoot.

Author: Matt Workman

In this article I walk through my process of lighting a “Social Videos Series” for BMW and the Super Bowl XLVII. First, visualizing the framing and angles in Autodesk Maya, then designing the lighting and reflections using HDR light Studio, and finally translating those results into a real world lighting set up.

INTRO / CONCEPT
In January 2013, producer Daniel Roversi @ KBS+ contacted me about a “Social Videos Series” for BMW. I was given several reference photos of what angles we were looking to capture and some basic CAD files of the cars. I collected a large sample of BMW renderings and photos from their previous campaigns as reference for lighting and framing. BMW is a very well known brand so I wanted the cars “read” as BMW and to stick with their overall lighting style.

“Part of the concept is the ability to react almost in real-time to events. We estimated, approved, pre-produced, shot and edited in 10 days.” It’s a new frontier in advertising where brands are in direct contact with their customers through outlets like Facebook, Youtube, and Twitter. When the Ravens won the Super Bowl the “Winner” spot was released within seconds.

FRAMING / ANGLES
Using the floor plans of the stage and some reference photos I had taken on the tech scout, I recreated the stage and cyc in 3D using Autodesk Maya. It was important that any angles and lighting setups I created in 3D could be possibly within the physical restrictions of the stage. After calculating where the camera would need to be for each angle (front, three quarter front, and profile) with Maya’s 3D camera I was ready to start lighting.

LIGHTING PREVIS

LEFT MONITOR: Canon C300 live video tap, RIGHT LAPTOP: Autodesk MAYA running HDR Light Studio 4.0 + Maya Plug-in

Continue reading

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